Press Release: Rosenfield and Company Expands Consulting Services to Include Information Technology

For Immediate Release

Florham Park, NJ, October 10, 2016– Accounting firm Rosenfield and Company, PLLC has expanded its practice to serve its automotive clients in a non-traditional way for the average CPA firm. As their current client base has voiced a need for it, Rosenfield and Company has answered by expanding its consulting services to now include IT. As of Monday, October 3, 2016, Sally Lopez has joined Rosenfield as Director of Information Technology, Dealer Services.

Sally, former CIO for Penske Automotive and most recently Huber Automotive, brings a wealth of experience to the firm’s impressive bench strength in the automotive industry. She has spent the last 28 years in the automotive sector by way of IT, accounting and operations for several major dealer groups. She specializes in the assessment of IT controls, automation of data migration and internal systems review.

“We are extremely excited for Sally to join our team. Her reputation in the automotive industry is sterling and we are thrilled to share her expertise with our dealer clients as they are always looking for more efficient, cost effective ways to operate their dealerships.” – Ken Rosenfield, CPA, Founder and Managing Partner, Rosenfield and Company, PLLC.

Rosenfield and Company will begin surveying their current client base for its varying needs and be able to provide services immediately for: DMS billing review, IT staffing consult, Telecom review, Network infrastructure analysis, Streamlining IT, Accounting and Operational processes, Standardization of Chart of Accounts and special projects for Merger/Acquisitions.

Since 1996 Rosenfield & Company, PLLC (one of the first accounting firms to specialize in the automotive industry), has continually strengthened its skill set in several niche accounting industries. Their unique expertise and deep bench strength sets them apart from other CPA firms, making them one of the leading CPA firms serving Automobile Dealerships, Manufacturers and Distributors, Publishing Companies, Broker/Dealers, Cruise Lines and other businesses and high net worth individuals. In addition, they have staff certified in Business Valuations and in assisting in Complex Litigation and Bank Workout matters. They take pride in providing precise and efficient work to clients while still offering access to the same resources provided by large international firms. Their dedication and expert abilities keep them agile and attuned to meeting your company’s business needs. As a CPA firm, their services are offered globally to clients, with offices located in Orlando, Florida, New York City, and Florham Park, New Jersey.

If you would like more information, please contact Tara Carapellucci at 407-985-2597 or email at

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